Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain respon
A comprehensive introduction to using the tools and techniques of neuroscience to understand how consumers make decisions about purchasing goods and services. C
Pump up your business with the latest, greatest marketing techniques This updated edition of Marketing for Dummies will walk you through the latest marketing te
This book shows how neuromarketing works in practice. It describes how companies can use the methods and insights of neuroscience to make better decisions thems
The latest brain research is changing the way we think about sales. How can this help you increase your business? With people being inundated with thousands of