Event Planning and Management

Event Planning and Management
Author :
Publisher : Kogan Page Publishers
Total Pages : 369
Release :
ISBN-10 : 9780749483326
ISBN-13 : 0749483326
Rating : 4/5 (326 Downloads)

Book Synopsis Event Planning and Management by : Ruth Dowson

Download or read book Event Planning and Management written by Ruth Dowson and published by Kogan Page Publishers. This book was released on 2018-11-03 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Event Planning and Management, second edition, is an ideal resource for those seeking a step by step formula to plan and deliver a successful event. With the vital balance of professional experience behind them, the authors teach the next generation of event planners with unrivalled knowledge, ensuring an effective event process from start to finish. This book delivers practical understanding of the theory and practice needed to activate each stage of planning, from initial venue selection, budgeting and programme content, to managing stakeholders and sponsors, promotion, risk assessment, safety and post-event evaluation. Fully revised, the second edition of Event Planning and Management expands on managing events on the day, and explores the PR and experiential marketing boom for live brand experiences. Including updated real-world case studies from around the globe, it also features an invaluable toolkit of templates, planning checklists and budget sheets. Accompanied by a host of downloadable resources, this book is the ideal end to end resource for both event planning modules and certifications, plus busy marketing and PR professionals facing the new wave of live brand and customer experiences.


Event Planning and Management Related Books

Event Planning and Management
Language: en
Pages: 369
Authors: Ruth Dowson
Categories: Reference
Type: BOOK - Published: 2018-11-03 - Publisher: Kogan Page Publishers

DOWNLOAD EBOOK

Event Planning and Management, second edition, is an ideal resource for those seeking a step by step formula to plan and deliver a successful event. With the vi
Event Planning
Language: en
Pages: 0
Authors: Alex Genadinik
Categories: Special events
Type: BOOK - Published: 2015-11-07 - Publisher: Createspace Independent Publishing Platform

DOWNLOAD EBOOK

Become an event planning pro & create a successful event series
Event Planning
Language: en
Pages: 274
Authors: Sebrina Berringer
Categories:
Type: BOOK - Published: 2021-09-03 - Publisher: Independently Published

DOWNLOAD EBOOK

Event strategy is the overall plan of the event. It will include all tasks, from concept to wrap up and everything in-between. It should have a template or defi
Event Planning and Management
Language: en
Pages: 328
Authors: Ruth Dowson
Categories: Business & Economics
Type: BOOK - Published: 2015-09-03 - Publisher: Kogan Page Publishers

DOWNLOAD EBOOK

The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured,
Event Planning and Management
Language: en
Pages: 268
Authors: Diwakar Sharma
Categories: Reference
Type: BOOK - Published: 2005-10 - Publisher: Deep and Deep Publications

DOWNLOAD EBOOK

On special events industry in India.