At a time when the traditional media have been reshaped by digital technologies and audiences have fragmented, people are using mediated forms of communication
This second edition offers a systematic introduction to this dynamic and often bewidering field. Fully updated and revised to take acount of the latest developm
Traditional media are under assault from digital technologies. Online advertising is eroding the financial basis of newspapers and television, demarcations betw
At a time when the traditional media have been reshaped by digital technologies and audiences have fragmented, people are using mediated forms of communication