The scale and importance of the lucrative sport industry demands quality business professionals. This ground-breaking new book equips the manager and future man
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The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by
Perspectives offers: the thorough dissemination of sport science information to all interested organisations and institutions, and the application of sport scie
This is a core text for all those on Sport Management and Sports Studies courses. It examines both traditional business elements and the new functional areas of